The Art of Storytelling
General Assembly
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LoHi
The Art of Storytelling
Wednesday
September
13
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In a deluge of expensive ads, celebrity endorsements, and stunt marketing campaigns, it’s easy to lose sight of the power of a simple story. A brand story connects with your audience on an emotional level. With a genuine story, you make your product personal and give your audience the opportunity to connect with your brand on an emotional level. Without one, you're not building an authentic brand - and that can often be the difference between success and failure.

On September 13th, join us as we hear from the teams at The Public Works, Karsh and Hagan, and more.

We will talk through:

  • Storytelling through photography & videography
  • Design & Photography’s role in Branding
  • Standing out in a media-saturated environment
  • Creative inspiration

Don’t settle for mediocre branding. Join us as we learn to tell a powerful brand story through photography and design.

Map and Directions